28TH MARCH 2021

For further info email us at

WAKE UP YOUR SUMMER LEGS

The iconic Mad March Hare will be returning in 2021 for its 12th edition with riders from all over the UK.

Being so early in the cycling season provides plenty of challenges: you need the fitness to conquer the hills, the physical strength to cope with the distance and the mental strength to overcome the inevitable challenging weather conditions.

Finishing is not easy - but there's a hot bacon sandwich and a real ale beer bar waiting for you if you do!

GOT WHAT IT TAKES?

RIDE

Ride a picturesque route through Worcestershire, Staffordshire & Shropshire countryside. We know the challenges of winter riding so we make sure that all madhares are supported along the way mentally & physically with our team at the top of the hills handing out sweets & the helpful mechanic team.

VIEW ROUTE

EAT

You never go hungry on a Mad Hare event!

There's a massive array of sweet and savoury options at the feed station plus hot and cold drinks to fuel your ride.

At the end of your epic ride you'll tuck into the best bacon / veggie sandwich you've ever eaten.

VIEW MENU

DRINK

There's a variety of energy drinks plus free tea and coffee at the start and feed station.

Plus there'll be a real ale beer tent for that all important ride debrief with friends

CHARITIES & PARTNERS

MMH19 VIDEO

WHAT PEOPLE SAY

Fantastic organisation, really friendly people, a challenging route - great day. That bacon sandwich at the end... best EVER!

Tom Edwards

Shirley

Brilliant event!

Extremely well organised, scenic route and free bacon rolls & beer at finish. What more could you want?

William Bassett,

Moseley

Great signage, fab feed station and amazing food and drink at the end.

Julie Houghton

Redditch

KEY EVENT INFO

The iconic Mad March Hare will be returning in 2021 for its 12th event

All riders ride the same route through quiet rolling and features a few climbs to test those spring legs.

It's the perfect season-starter.

DATE: Sunday 28th March 2021

HQ LOCATION: Longbridge Technology Park

ROUTE: See here

KEY TIMINGS: 8am-9.30am start. Last rider back at 4pm.

FEED STATION: Clows Top Victory Hall, approx 32 miles

NUMBER OF ENTRIES: 1250

FOOD OPTIONS: Plenty of sweet & savoury options at the feed station plus Free Bacon / Veggie bap at the finish

DRINK OPTIONS: Energy drinks, water, tea & coffee at the HQ and feed station. Real ale bar at the HQ.

MECHANICAL SUPPORT: Yes, we will be expertly assisted by Local Bike Shop, Dynamic Rides

TIMING CHIPS: Yes

BROOM WAGON: Yes

PROFESSIONAL PHOTOGRAPHY: Yes

PRICING: £30 Early Bird, £34 Standard, £38 Late Entry, Last Minute £40

+ exclusive Super Early Bird access to the Mad Summer Hare

You can see the Withdrawal policy here

2021 ROUTE

Starting off at the excellent Technology Park in Longbridge, you will soon be on quiet, rolling country roads through the scenic villages of Clent and Kinver, the Severn Valley and into the stunning Wyre Forest.

After 50km of rolling roads you'll be able to refuel on copious amounts of sweet and savoury food at the indoor feed station at Clows Top Victory Hall and re-hydrate on energy drinks, tea and coffee.

You'll then enjoy the descent into Stourport and the the first bit of flat on the route. It won't last long though - at at Wychbold you'll start the ascent back towards Birmingham with a little kicker to get over the Licky hills which will feel like Alpe d'Huez on any overwintered legs.

The effort will be soon forgotten back at HQ though when you smash into the best bacon / veggie sandwich you've ever eaten and wash it down with a pint.

GOT WHAT IT TAKES?

*Routes may vary according to unexpected conditions / circumstances.

CHARITIES & PARTNERS

The UK Sepsis Trust

Every 3.5 seconds, someone in the world dies of sepsis. In the UK alone, 52,000 people lose their lives to sepsis every year. This is more than breast, bowel and prostate cancer combined.

The UK Sepsis Trust exists to fight this life-threatening condition, stop preventable deaths and support those affected by sepsis.

1st TIDBURY GREEN SCOUTS

We're very proud to work with 1st Tidbury Green (Wythall) Scout Group who work very hard to make our events so successful. In return we make a generous donation to the Scouts group for every rider to ensure that their good work in the local community can continue.

LONDIS

All Londis stores are independently owned and run and provide fantastic value and convenience.

With over 1800 Nationwide, there's a Londis close to you whether at home or out on a ride!

FIND A LONDIS NEAR YOU

DYNAMIC RIDES

Dynamic Rides is more than your typical cycling shop. As well as quality cycling gear, fantastic servicing, regular club rides they also have a fab cafe. Check 'em out!

The DR team will be on hand on the day to sort out any mechanical problems you might have - you'll be in safe hands.

BEERS BURGERS BIKES

Beers Burgers Bikes offers a fresh approach to classic cycling wear for on and off the bike.

Focusing on the finer things in life it aims to produce the best quality products whilst leaving enough in your wallet for a few rounds at the bar.

LONGBRIDGE TECHNOLOGY PARK

Longbridge Technology Park is one of the leading tech hubs in the West Midlands, home to nearly 60 tech start-up businesses and is situated in a very convenient place for the event HQ with great access to some fantastic roads.

ENTER

ENTRIES OPEN OCTOBER

For further info email us at ride@madhare.cc

WAKE UP YOUR SUMMER LEGS

The iconic Mad March Hare will be returning in 2021 for its 12th edition with riders from all over the UK.

​

RIDE

EAT

DRINK

CHARITIES & PARTNERS

MMH19 VIDEO

WHAT PEOPLE SAY

Tom Edwards

Shirley

Brilliant event!

Extremely well organised, scenic route and free bacon rolls & beer at finish. What more could you want?

William Bassett,

Moseley

Julie Houghton

Redditch

KEY EVENT INFO

DATE: Sunday 28th March 2021

HQ LOCATION: Longbridge Technology Park

ROUTE: See here

KEY TIMINGS: 8am-9.30am start. Last rider back at 4pm.

FEED STATION: Clows Top Victory Hall, approx 32 miles

NUMBER OF ENTRIES: 1250

FOOD OPTIONS: Plenty of sweet & savoury options at the feed station plus Free Bacon / Veggie bap at the finish

DRINK OPTIONS: Energy drinks, water, tea & coffee at the HQ and feed station. Real ale bar at the HQ.

MECHANICAL SUPPORT: Yes, we will be expertly assisted by Local Bike Shop, Dynamic Rides

TIMING CHIPS: Yes

BROOM WAGON: Yes

PROFESSIONAL PHOTOGRAPHY: Yes

PRICING: £30 Early Bird, £34 Standard, £38 Late Entry, Last Minute £40

+ exclusive Super Early Bird access to the Mad Summer Hare

​​​

​

2021 ROUTE

Starting off at the excellent Technology Park in Longbridge, you will soon be on quiet, rolling country roads through the scenic villages of Clent and Kinver, the Severn Valley and into the stunning Wyre Forest.

​

After 50km of rolling roads you'll be able to refuel on copious amounts of sweet and savoury food at the indoor feed station at Clows Top Victory Hall and re-hydrate on energy drinks, tea and coffee.

You'll then enjoy the descent into Stourport and the the first bit of flat on the route. It won't last long though - at at Wychbold you'll start the ascent back towards Birmingham with a little kicker to get over the Licky hills which will feel like Alpe d'Huez on any overwintered legs.

​

The effort will be soon forgotten back at HQ though when you smash into the best bacon / veggie sandwich you've ever eaten and wash it down with a pint.

​

GOT WHAT IT TAKES?

​

*Routes may vary according to unexpected conditions / circumstances.

CHARITIES & PARTNERS

The UK Sepsis Trust

Every 3.5 seconds, someone in the world dies of sepsis. In the UK alone, 52,000 people lose their lives to sepsis every year. This is more than breast, bowel and prostate cancer combined.

The UK Sepsis Trust exists to fight this life-threatening condition, stop preventable deaths and support those affected by sepsis.

1st TIDBURY GREEN SCOUTS

We're very proud to work with 1st Tidbury Green (Wythall) Scout Group who work very hard to make our events so successful. In return we make a generous donation to the Scouts group for every rider to ensure that their good work in the local community can continue.

LONDIS

All Londis stores are independently owned and run and provide fantastic value and convenience.

With over 1800 Nationwide, there's a Londis close to you whether at home or out on a ride!

DYNAMIC RIDES

Dynamic Rides is more than your typical cycling shop. As well as quality cycling gear, fantastic servicing, regular club rides they also have a fab cafe. Check 'em out!

The DR team will be on hand on the day to sort out any mechanical problems you might have - you'll be in safe hands.

BEERS BURGERS BIKES

Beers Burgers Bikes offers a fresh approach to classic cycling wear for on and off the bike.

Focusing on the finer things in life it aims to produce the best quality products whilst leaving enough in your wallet for a few rounds at the bar.

LONGBRIDGE TECHNOLOGY PARK

Longbridge Technology Park is one of the leading tech hubs in the West Midlands, home to nearly 60 tech start-up businesses and is situated in a very convenient place for the event HQ with great access to some fantastic roads.

​

ENTER

For further info email us at